Goh Sin Huat Electrical Pte Ltd started as a provision shop in 1959 at Holland Village. By 1965, we ventured into small electrical appliances business by renting black & white Television sets to expatriates. We are considered one of the pioneers of white goods providers, and that was our humble beginning.
Over the years, we were appointed as a sole agent for Philco electrical home appliances, a renowned brand from the USA. We were awarded as a sole distributor for a range of Frigeria water coolers and dispensers imported from Italy and Taiwan. We are also an authorised dealer of air conditioners with major brands like Mitsubishi Heavy Industries, Toshiba, Carrier, Fujitsu, LG, Samsung, Midea and many more.
The demands for our Frigeria range of products have been drastically increasing since our initial launch in 1989. The popularity of the Frigeria range of products has helped to boost our Twinkle Distilled drinking water business commendable. We have secured many accounts from schools, MNC companies and government agencies. Till this date, we have been constantly securing air conditioner projects and introduced pet bottle water for consumption or marketing purposes.

Goh Sin Huat Electrical Pte Ltd started as a provision shop in 1959 at Holland Village. By 1965, we ventured into small electrical appliances business by renting black & white Television sets to expatriates. We are considered one of the pioneers of white goods providers, and that was our humble beginning.
Over the years, we were appointed as a sole agent for Philco electrical home appliances, a renowned brand from the USA. We were awarded as a sole distributor for a range of Frigeria water coolers and dispensers imported from Italy and Taiwan. We are also an authorised dealer of air conditioners with major brands like Mitsubishi Heavy Industries, Toshiba, Carrier, Fujitsu, LG, Samsung, Midea and many more.
The demands for our Frigeria range of products have been drastically increasing since our initial launch in 1989. The popularity of the Frigeria range of products has helped to boost our Twinkle Distilled drinking water business commendably. We have secured many accounts from schools, MNC companies and government agencies. Till this date, we have been constantly securing air conditioner projects and introduced pet bottle water for consumption or marketing purposes.
1959 – Started out as a provision shop that provided fuel gas delivery services at Holland Village.
1965 – Progressed into an electrical store, renting black and white television to expatriates.
1988 – Appointed as sole agent status for Philco electrical appliances, a renowned brand from the USA.
1989 – Awarded as a sole distributorship for a range of Frigeria water coolers and dispensers imported from Italy and Taiwan.
1993 – Obtained 19L bottled water distribution rights, giving it a brand name called “Twinkle”.
2003 – Acquired a new building and rented part of it to a furniture shop. Making it an ideal place for customers to shop all-under-one-roof.
2007 – Introduction of customised bottle labels to consumers who want their company brand on bottled water for marketing purposes.
2010 – Acquired a 7 Storey building at 49 Kaki Bukit Place, Eunos Techpark.
2014 – Attained more air-conditioner projects, and provided customized bottlelabels for major companies.
Our purpose is to provide our valued customers with superior services, to offer the best quality and most affordable white goods prices.
White goods all-under-one-roof, and drink water for life
Want to be a part of the Goh Sin Huat Team? Join us now!
If interested, please download the job application form (GohSinHuat_Jobapplication_Aug14) and send it along with your detailed resume to jwgoh@gohsinhuat.com.sg.